Permanent Part Time commencing – Term 2, 2026
Established in 1++8, Penrith Anglican College seeks to nurture and develop empowered learners with
strength of character who know and follow Christ and serve others. Throughout its history, the College
has established itself as a place of academic rigour and care, producing graduates who reflect the
College's values of compassion, integrity, courage, humility and perseverance. We are experiencing
continued, strong enrolment growth across the College as we increase the number of streams in
Primary and Secondary.
Position Title Marketing Manager
Department Administration Department
Award/Agreement Remuneration, duties and conditions will be as per the Independent
Schools NSW (Professional and Operational Staff) Cooperative Multi-
Enterprise Agreement 2026.
Status Permanent part-time (0.6 FTE)
Reporting Head of Administration & Finance
Key Working Principal, Executive Staff, Registrar
Relationships
Role Summary
As Marketing Manager, you will be responsible for developing, implementing and maintaining the
College’s strategic marketing plan which includes formal communications, the website, mobile
device applications, social and digital media, print and promotional materials.
You will be accountable for promoting the College’s brand and visual identity, ensuring it is used
effectively and in line with corporate standards and College style guidelines. You will develop and
implement marketing and promotional campaigns across various channels in support of brand
awareness, enrolments, alumni and community engagement.
This is a permanent part-time position of 0.6 FTE (22.8 hours a week) with flexibility for days of work.
Key Responsibilities
Brand Management
Ensure consistent and effective branding across all publications, communications, merchandise
and anywhere the logo is required
Ensure the appropriate implementation of the College’s voice, mission, and values. Oversee
the use of the College Brand Style Guide
Content creation and management
Develop engaging content for various platforms, including the website, social media, the
Vine newsletter, and other publications
Work closely with staff to gather stories, updates, and content related to College events,
and student achievements
Develop web site architecture, design, content as well as any landing pages, micro-sites
and online newsletters
Manage the College’s digital presence, including social media channels, LinkedIn and
the website, monitor and optimise Meta and Google Ads
Ensure relevant content is regularly reviewed and current
Facilitate marketing support to staff for promotional materials, website promotions, flyers,
brochures, invitations, programs, certificates
Develop and manage a social media plan, posting calendar, social media guidelines,
policies, publishing framework, contributor training, database interaction and monitoring
Photography for key College events and engagement of external photographers /
videographers for key events and update of the marketing library
Reporting
Produce and present ad-hoc reports and analysis as required, including Google
analytics, campaign reports, source identification
Develop and manage surveys including set up, content and result analysis and interpretation
Record Management
Develop reports and extract data to support marketing and communication initiative
and campaigns
Develop and implement database improvements and work with appropriate staff to ensure the
databases are functioning well and addressing the College’s marketing and communication
needs
Relationship Management
Build positive relationships with teachers and parents to ensure brand advocacy
Build positive relationship with preferred suppliers to build support for the College’s initiatives
Budget Management
Oversee and manage annual marketing expenditure within budget
Skills and Attributes
Appropriate tertiary qualifications/related qualification or relevant industry experience
Advanced skills in the full suite of MS Office
Ability to deal with people at all levels
Experience with marketing, media and publicity
Experience with social media and digital communications
Excellent written and verbal communication skills
Excellent interpersonal skills and customer service skills
Ability to develop consultative and collegial relationships with community, staff and parents
Ability to work effectively and collaboratively within a school environment
Excellent time management and administration skills
Effective proof reading and attention to detail
Strong analytical and problem-solving skills
Have a valid Working with Children Check number for paid employment
Desirable Criteria
Experience using Adobe Creative Suite including InDesign and basic skills in Photoshop
Relevant experience in an educational or not-for-profit entity in a similar role
Experience in photography
Qualifications/Accreditation
Relevant tertiary qualifications in Marketing
A minimum of 5 years; experience in a senior marketing role
A valid WWCC number
Child Safety
Penrith Anglican College is committed to child safety and complies with the requirements of the Child
Protection (Working with Children) Act 2012. All staff are required to comply with the applicable child
protection legislation and ensure that the College’s Child Safety policies and procedures are
implemented at all times. Education has an important role to support children and young people and to
identify where problems arise that may put their safety, welfare or wellbeing at risk. All College staff
have a responsibility to report risk of harm concerns about children and young people, within their roles,
and to provide support to children and young people.
It should be noted that, while detailed, this role description is not exhaustive and the Principal may, at
their discretion, vary these responsibilities as required by the learning, wellbeing, cultural, community
and administrative requirements of the College.
Application Process
Interested applicants should submit the following:
A completed Application for Employment Support & Operational Staff form.
A signed Penrith Anglican College Statement of Faith
A cover letter addressing Key Responsibilities and Essential Skills and Attributes (no more than
two pages).
A Curriculum Vitae.
Three Referees, one of whom should be your Church Minister or Pastor.
Copies of qualifications.
‘100 Point’ proof of identity (e.g. Driver’s Licence, Medicare card, birth certificate, passport).
Current Working with Children Check Number for paid work.
Interested applicants are encouraged to apply early as we may commence the interview process prior
to the closing date. Applications will close when a suitable candidate is found. Penrith Anglican College
reserves the right to make an appointment by invitation.
Applications should be addressed to:
Mrs Felicity Grima
Principal
[email protected]
Please visit penrith.nsw.edu.au/explore/employment to view the application closing date.
