Performance Marketer| Performance Marketing Manager| Analytics Manager| PPC

Job Profile: Performance Marketer/ Performance Marketing Manager/ Analytics Manager/ PPC Expert/ Paid Media Specialist/ PPC Executive

Job Location: Jodhpur/ Jaipur, Rajasthan

About the Company:

WsCube Tech is a Vernacular Upskilling Edtech offering Tech-powered Career Acceleration Programs and Courses developing Job-ready Professionals for Global workforce needs.

WsCube Tech aims to create scalable impact and competitive-participation-shift with its Vernacular Tech-enabled Bridging Interfaces & Job-Oriented Skill Training Programs. In next 5 years, the Company aims to disrupt Career Readiness for over 100 Million Career Aspirants in deep demographics of “Bharat“ and set them competitively ready with hands-on skills to crack global career opportunities. WsCube Tech aims to combat the Learning Language barrier & Skill Mentorship lacuna with its Vernacular “Upskilling Bharat” Proposition.

Website Link: https://www.wscubetech.com/

YouTube Channel Link https://www.youtube.com/@wscubetech

Position Overview: The Performance Marketer is responsible for driving measurable results through digital marketing campaigns. They analyze data, optimize campaigns, and maximize ROI across various online channels.

Key Responsibilities:
• Campaign Management: Plan, execute, and optimize digital marketing campaigns to achieve performance goals.
• Data Analysis: Analyze campaign data to identify trends, insights, and areas for improvement.
• ROI Optimization: Maximize return on investment (ROI) by adjusting campaign strategies and budgets based on performance metrics
• Channel Management: Manage multiple digital marketing channels, such as PPC, SEO, email, and social media.
• Conversion Optimization: Optimize website and landing page experiences to improve conversion rates.
• Reporting: Provide regular performance reports and insights to stakeholders.
• Testing and Experimentation: Conduct A/B tests and experiments to improve campaign effectiveness.

Skills and Qualifications:
• Strong analytical skills and proficiency in data analysis tools.
• Experience with digital marketing platforms, such as Google Ads, Facebook Ads, and Google Analytics.
• Knowledge of SEO, SEM, email marketing, and social media marketing.
• Understanding of conversion rate optimization (CRO) principles.
• Excellent communication and collaboration skills.
• Bachelor's degree in marketing, business, or a related field