Job Description
Marketing Manager
Plan and optimise initiatives that deliver exclusive member offers and foster engagement through data-driven, digital and content marketing
Full time permanent role
Hybrid role with WFH flexibility
We are Woolworths Group
We are Woolworths Group. 200,000+ bright minds, passionate hearts, and unique perspectives across Australia and New Zealand. Connected by a shared Purpose - 'to create better experiences together for a better tomorrow'. That Purpose fuels our ambition to explore new ideas, make brave commitments, and innovate better ways to meet the food and everyday needs of more than 24 million customers every week.
If you're excited to turn today's blue-sky thinking into a better tomorrow for future generations, you'll find yourself supported and enriched in a dynamic, inclusive, and empowering workplace. With a culture of genuine care, a flexible approach to work, and opportunities across the group to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.
What you'll do
As a Marketing Manager for Everyday Rewards, you are responsible for planning, executing and optimising Rewards program initiatives. You will be passionate about understanding what our Rewards members value most, to help provide Member exclusive offers and experiences, and create a two-way conversation with our Members via innovative digital, data, direct and content marketing techniques.
Drive personalised trade marketing initiatives that grow member engagement and Supermarket sales, using advanced analytics and performance metrics.
Work closely with Loyalty, Marketing, Commercial, Store Ops, and Tech teams to align strategy, execution, and innovation.
Act as the marketing touchpoint for data and tech projects, identifying and helping bring to life new digital and automation capabilities.
Develop business cases, deliver ROI-positive campaigns, and manage annual sales targets with a test-and-learn mindset.
Demonstrate leadership within your squad, foster collaboration, and drive continuous improvement in marketing effectiveness and team culture.
What you'll bring
Several years experience in Direct/Digital Marketing, Direct Response, CRM, or Data Driven Marketing roles.
3+ years specifically in supermarkets or other relevant retail marketing roles, with robust examples of delivering projects personalised to customer needs at their point in the lifecycle.
Tertiary qualified in relevant discipline (Business/Commerce/Marketing etc.).
Experience in working in complex, multi-stakeholder environments with proven ability in fostering a collaborative work environment, effectively influencing and collaborating with cross-functional teams to achieve shared objectives.
Commercial acumen and proven ability to develop accurate business cases and forecasts.
What you'll experience
We embrace diversity of thought and love to take on challenges with a pragmatic and innovative approach. Our culture thrives on mutual respect, care, curiosity, openness, and a proactive attitude. We continually seek ways to pair, collaborate, support, and learn from each other as a team!
Team discounts across our range of Woolworths Group brands you know and love and a robust rewards program that celebrates and incentivises purpose-driven work
A global business with endless career possibilities around every corner and across every discipline – with valuable exposure to a vast and exciting business network
A commitment to flexibility through a hybrid working model which combines time spent at a support office or hub and time working from home, supporting both in-person connection and balancing the flexibility that remote working provides for our teams
Parental Leave provisions and various leave types, including but not limited to Study Leave and Sports Representation Leave
Endless possibilities with Woolworths Group
We’re a proud part of the Woolworths Group – 200,000+ bright minds, passionate hearts and unique perspectives working together connected by a shared Purpose – ‘to create better experiences together for a better tomorrow.’
Here you’ll be supported and empowered to explore new ideas, make brave commitments and innovate better ways to meet the food and everyday needs of more than 24 million customers every week. Backed by a culture of genuine care, a flexible approach to work and the support to grow your career and make a meaningful impact, the possibilities for what we can achieve together are endless.
Everyone belongs at Woolworths Group
Diversity, equity, inclusion, and belonging are key to realising our purpose of better together for a better tomorrow. We recognise the value our team’s diversity brings to our business, customers, and communities and that teams with diverse experiences and backgrounds enrich our group and are better able to innovate and solve problems. As one of the largest employers in Australia and New Zealand, we aim to create a truly inclusive workplace where everyone feels that they belong, can be their best selves, and reach their full potential.
We encourage all candidates to apply; please let us know in your application if we can support you with any adjustments in the hiring process.
See how we’re creating better experiences together, for a better tomorrow
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