Digital Marketing Operations Specialist

Qualifications
Data Analysis Skills: Apply data analysis and decision-making skills to drive content optimization and business success
Technical Expertise: Demonstrate proficiency in SQL to extract data from our database, supporting data-driven decision-making
Benefits
Salary Range: $60-$65/hour (W2)
Responsibilities
Content Development: Create engaging digital content to enhance user experience within our app, leveraging segmentation and targeting strategies to drive success metrics
Collaboration: Partner with cross-functional teams to transform concepts into compelling user experiences, utilizing data insights to guide content optimization
Content Publishing: Develop and publish educational content, financial insights, and contextual learning opportunities throughout the app, ensuring timely delivery and impactful results
Data Analysis: Monitor content performance using data monitoring tools (Splunk, Tableau, Looker) and leverage data to drive business decisions
Tool Proficiency: Utilize proprietary CK tools, Frames Manager (authoring tool for content creation), and GenAI Stack to deliver high-quality content and support project prioritization and progress
Job description
Job Overview

We are seeking a skilled Digital Marketing Operations Specialist to join our team at Eliassen Group.

Salary Range: $60-$65/hour (W2)
Key Responsibilities
• Content Development: Create engaging digital content to enhance user experience within our app, leveraging segmentation and targeting strategies to drive success metrics.
• Collaboration: Partner with cross-functional teams to transform concepts into compelling user experiences, utilizing data insights to guide content optimization.
• Content Publishing: Develop and publish educational content, financial insights, and contextual learning opportunities throughout the app, ensuring timely delivery and impactful results.
• Data Analysis: Monitor content performance using data monitoring tools (Splunk, Tableau, Looker) and leverage data to drive business decisions.
• Tool Proficiency: Utilize proprietary CK tools, Frames Manager (authoring tool for content creation), and GenAI Stack to deliver high-quality content and support project prioritization and progress.
Requirements
• Data Analysis Skills: Apply data analysis and decision-making skills to drive content optimization and business success.
• Technical Expertise: Demonstrate proficiency in SQL to extract data from our database, supporting data-driven decision-making.
About Us

Eliassen Group is a leading strategic consulting company providing human-powered solutions. We strive to positively impact the lives of our employees, clients, consultants, and communities.

We are an Equal Opportunity/Affirmative Action Employer and welcome qualified applicants from diverse backgrounds.