Job Description
Job Description & Responsibilities :
Job Title: Sr. Digital Marketing Executive
Location: Madurai
Experience: Minimum 2 Years
• Campaign Management: Plan, execute, and optimize Google Ads and Facebook Ads campaigns to achieve targeted objectives such as lead generation, brand awareness, and conversions, develop and implement Google Ads campaigns across various platforms (Search, Display, Video, Shopping, etc.) for multiple clients.
• Strategy Development: Develop innovative and data-driven advertising strategies to maximize ROI and meet business goals.
• Ad Copy and Creative: Collaborate with the creative team to design compelling ad copies and visuals that resonate with the target audience.
• Budget Management: Efficiently manage advertising budgets, ensuring optimal allocation and performance tracking.
• Keyword Research: Conduct thorough keyword research for Google Ads campaigns to enhance targeting and visibility.
• Audience Targeting: Utilize audience targeting features on Facebook to reach specific demographics and interests.
• Analytics and Reporting: Monitor, analyze, and report on the performance of ad campaigns using platforms like Google Analytics and Facebook Insights. Provide insights and recommendations for continuous improvement.
• Stay Updated: Keep abreast of industry trends, algorithm changes, and new features on Google and Facebook platforms.
Key Tools that the candidate must know:
• Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz Pro, Screaming Frog, Yoast SEO.
• Knowledge of Google Ads, Bing Ads, Meta business suite, Meta for developers, LinkedIn Ads, Twitter Ads, AdRoll, WordStream, Pinterest Ads, YouTube ads, Snapchat ads and Telegram Ads
• Canva, Photoshop, Capcut, and other tools for Digital Marketing
• Application Process:
Interested candidates are encouraged to submit a resume and cover letter outlining their qualifications and experience in this Designation. Please include examples of successful campaigns or projects you have managed. We look forward to reviewing your application, Kindly E-mail to skyplanetholidays@gmail.com!
Job Types: Full-time, Permanent
Pay: ₹25,000.00 per month
Benefits:
• Cell phone reimbursement
• Internet reimbursement
• Paid sick time
Schedule:
• Day shift
• Weekend availability
Supplemental pay types:
• Overtime pay
• Performance bonus
• Yearly bonus
Education:
• Bachelor's (Preferred)
Experience:
• Digital marketing: 2 years (Preferred)
• total work: 2 years (Preferred)
Work Location: In person
