Social Media Marketing Specialist

Role Description:

This is a full-time role for a Social Media Marketing Specialist at Orange Holdings- highpowerv group of companies located in Chennai.

As a Social Media Marketing Specialist, you will be responsible for creating, implementing and managing the company's social media strategy.
You will administer all company social media accounts ensuring up-to-date content.

You will be responsible for collaborating with other departments to develop and implement a comprehensive social media marketing plan, and will work closely with the marketing team to create content, monitor analytics and report on social media performance.

Roles and Responsibilities:
Affiliate with social influencers whenever necessary to amplify product/ brand presence. Publish and monitor social media posts, stories, polls, cover images, etc., to drive followers & and engagement. Run paid social media campaigns and email campaigns as per the organizational needs. Creation of content that meets our client standards Develop and deliver social media optimization (SMO). Stay current with social media trends and best practices. Creating and managing monthly calendars and budgets for multiple brands. Proven working experience in social media marketing or as a Digital Media Specialist.

Essential Qualification:

In-depth knowledge and understanding of social media platforms and their respective participants (Facebook, LinkedIn, Youtube, Twitter, Flickr, etc.) and how they can be deployed.
Ability to build and maintain client relationships. Team player, with the confidence to take the lead and guide other departments when necessary