Manager - Performance Marketing

Strategize, plan, and execute paid media campaigns across Meta, Google, and YouTube for multiple D2C brands.
• Drive consistent growth in ROAS, optimize CACs, and scale ad spends profitably.
• Collaborate closely with internal teams to ensure alignment between data and content.
• Analyze campaign data to generate actionable insights and weekly performance reports.
• Stay ahead of platform updates, creative trends, and algorithm shifts to maintain competitive advantage.
• Lead, mentor, and upskill junior media buyers in best practices and performance strategy.

What are we Looking for:
• 4+ years of hands-on experience in D2C performance marketing.
• Proven experience managing Meta and Google.
• Strong understanding of funnel building, conversion tracking, and attribution models.
• A sharp eye for creatives and messaging that drive clicks, not just impressions.
• Advanced knowledge of Meta Ads Manager, Google Ads, Google Analytics (GA4), and Shopify or similar D2C platforms.
• Data-driven mindset with strong analytical and Excel/reporting skills.
• Ability to thrive in a fast-paced, collaborative, and entrepreneurial environment.