Larsen & Toubro

Manager - Marcom

Check with seller / month

Chennai, Tamil Nadu, India Marketing Executive Active

Actively Hiring Chennai Full Time

Job Description

Develop communication strategy based on corporate vision, strategic & business plans
• Brand Management - Ensure correct and consistent implementation as per brand guidelines Product, plant, communication & collaterals
• Act as brands voice, network with media houses and influencers to enhance brand traction
• Enhance visibility through advertising campaigns - Manage media plan, create content, Print, Mailers, Expos, Outdoor
• Enhance customer engagement - Digital/ Social Media/ Mixed media - Strategy and content for Website/ SEO, Employee & Customer App, LinkedIn, YouTube, AR & VR interfaces
• Content marketing strategy - News, whitepapers/ case studies, photos, blogs, infographics/ how-to guides, etc.
• Customer communication - Content for newsletter, emailers/ database management
• Event management support Theme/ collaterals for townhalls, sales conferences, customer seminars

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