Digital Marketing Analyst

Job Title: Digital Marketing Executive
Company: SYLORA
Location: Industrial Area Phase 7, SAS Nagar, Mohali
Employment Type: Full-Time

About SYLORA:

SYLORA is a fashion and lifestyle brand that blends modern streetwear with traditional Indian styles. We offer unique, trendy apparel for men and women and are rapidly growing in the e-commerce space.

Job Description:

We are seeking a creative and results-driven Digital Marketing Executive to join our team. The ideal candidate will be responsible for developing, implementing, and optimizing digital marketing strategies across multiple platforms.

Key Responsibilities:
SEO & Keyword Research:
Conduct on-page and off-page SEO
Perform keyword analysis and competitor research
Optimize website content for search engines
Social Media Marketing (SMM):
Plan, create, and schedule posts across Instagram, Facebook, Pinterest, etc.
Engage with followers and grow social media presence
Run paid ad campaigns when required
Content Creation:
Design engaging graphics using Canva
Assist with content writing for blogs, captions, and product descriptions
Website Management:
Regularly update product listings and banners
Ensure smooth navigation and SEO-friendliness of the website
Monitor website performance using tools like Google Analytics
Email Marketing & Campaigns:
Create and send newsletters, promotional campaigns, and product updates

Requirements:
Proven experience in Digital Marketing (1+ year preferred)
Strong understanding of SEO, keyword tools, and Google Analytics
Proficiency in Canva or similar design tools
Hands-on experience with social media platforms and ad tools
Basic understanding of website CMS platforms (WordPress/Wix preferred)
Excellent communication and creativity skills

Benefits:
Work with a growing fashion startup
Flexible and creative work environment
Opportunities for learning and growth
Office located in a well-connected area in Industrial Area Phase 7, SAS Nagar, Mohali

To Apply:
Send your resume and portfolio to [admin@sylora.in] with the subject line: Digital Marketing Executive Application [Your Name].

Job Types: Full-time, Fresher, Internship
Contract length: 12 months

Benefits:
Paid time off
Provident Fund

Schedule:
Day shift
Monday to Friday
Morning shift
Rotational shift

Work Location: In person,